Lead – Sales & BD

Posted 7 months ago

·         Identify and approach potential clients in industries requiring charcoal products (flakes/powder, briquettes, pellets,). Conduct market research to identify new opportunities.

·         Sales of equipment used to make charcoal and products.

·         Actively seek out new sales opportunities through cold calling, networking, and social media.

·         Prepare detailed quotations, negotiate terms, and close deals. Ensure pricing is competitive while maintaining profitability.

·         Meet or exceed monthly and quarterly sales targets. Develop strategies to drive sales growth and expand market reach

·         Set up meetings with potential clients, listen to their wishes and concerns, and deliver appropriate presentations.

·         Create frequent reviews and reports with sales and financial data.

·         Ensure the availability of stock for sales and demonstrations.

·         Participate on behalf of the company in exhibitions or conferences.

·         Negotiate/close deals and handle complaints or objections.

·         Gather feedback from customers or prospects and share with internal teams.

·         Collaborate with team members to achieve better results.

·         Maintain a database of potential clients and their status.


·         Bachelor’s degree in Sales, Marketing, Engineering, or a related field.

·         At least 4+ years’ experience and proven track record in sales, particularly in the machinery or industrial equipment sector.

·         Prior experience in the charcoal (flakes/powder, briquettes, pellets) and activated carbon industry is preferred. Familiarity with charcoal production, distribution, and market dynamics is an advantage. (desirable)

·         Excellent verbal and written communication skills, with the ability to convey technical information clearly.

·         Strong interpersonal skills, including active listening and empathy.

·         Proficient in negotiating terms and closing deals while maintaining positive client relationships.

·         Self-motivated and driven to achieve and exceed sales targets.

·         Ability to adapt to changing market conditions and client needs.

·         Comfortable using sales and CRM software, and proficient in Microsoft Office suite.

·         Knowledge of import-export procedures and regulations. (desirable)

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